Best Sportsbook Promotions

Your guide to the best sports betting promos on the market

Online Sportsbook Promos

While sportsbooks often try to lure you in with valuable sign-up bonuses, they want to keep you coming back for more. One way they attempt to keep you coming back is to offer more sportsbook promotions for their returning customers.

Sportsbook promos are offered regularly to existing customers to add incentives for bettors to return to their platform and add value to their betting experience. Here, we've broken down the top legal online sportsbooks in the US that offer promotions to existing customers.

Best Sportsbooks with Sports Betting Promotions

Rank Bonus Turnover Min odds 

Deposit Bonus of up to $1,000

Turnover: 25x bonus amount

Lowest odds: -300

Claim Go to website



First Bet Insurance up to $1,100

Turnover: 1x bonus amount

Lowest odds: N/A

Claim Go to website



Risk Free Bet of up to $1,000

Turnover: 1x bonus amount

Lowest odds:

Claim Go to website



2 Risk Free Bets up to $2,000

Turnover: 1x bonus amount

Lowest odds: -200

Claim Go to website



Risk Free Bet of up to $1,000

Turnover: 1x bonus amount

Lowest odds:

Claim Go to website



Bet $1, Get $200

Turnover: 1x bonus amount

Lowest odds: -500

Claim Go to website

NJ only. New customers only. Make a qualifying deposit (min $10), place qualifying bets, once they are settled, $200 in Bet Credits available to use. Bet Credits risk excluded from returns. T&Cs apply.


Risk Free Bet of up to $500

Turnover: No requirements

Lowest odds:

Claim Go to website

$500 in PA, $250 in AZ & NJ, $100 in IN, IA, & VA


100% Deposit Bonus up to $250

Turnover: 1x bonus amount

Lowest odds: -200

Claim Go to website



Bet $50 Win $200

Turnover: 1x bonus amount

Lowest odds: -120

Claim Go to website



100% Deposit Bonus up to $1,000

Turnover: 1x bonus amount

Lowest odds:

Claim Go to website

CO only.


Risk Free Bet up to $1,000
+ 1 month of fuboTV free

Turnover: 1x bonus amount

Lowest odds: -200

Claim Go to website

AZ & IA only.


Risk Free Bet up to $500

Turnover: 1x bonus amount

Lowest odds: -200

Claim Go to website

CO/MI/NJ/PA only.


Bet $10 Get $50

Turnover: 1x bonus amount

Lowest odds: -200

Claim Go to website

CO/VA only.


$10 No Deposit Free Bet with a
$1,000 Risk Free Bet

Turnover: 1x bonus amount

Lowest odds: -200

Claim Go to website


Latest Sportsbook Promotions

Sportsbook Promotions: Get the Most for your Money

These days, there’s plenty of options for where you can place your bets. With new sportsbooks seemingly popping out of the woodwork every day, betting sites need to find a way to make themselves stand out from the crowd. Sportsbook promotions are a great way to make this happen.

Taking advantage of sportsbook promotions is a smart way to ensure you’re getting good value for your wagers. That’s why choosing a sportsbook with a solid suite of ongoing promotions for existing customers is important.

Here, we’ve broken down all of the top online sportsbooks with betting promotions for existing customers. Take a look and choose the right sportsbook for you!

Sportsbook Promotions FAQ

Here, we offer a lot of detail about the various types of sportsbook bonuses you can expect to find. But, if you're just looking for a quick answer to a common question, you can find that here.

Which sportsbook has the best promotions?

There are a few different opinions on this matter, but some of our favorites include:

What is the difference between a promo and sign up bonus?

Although these terms are often used interchangeably, depending on where you look, here at Sportsbooks Online we like to refer to offers for existing customers as promotions and sign up offers for new customers as bonuses.

Click here for more information on Sportsbook Sign Up Bonus Offers

Do I need a sportsbook promo code?

Although it is a phrase often used in marketing, promo codes are usually not necessary to claim your full bonus. There are a few exceptions, like BetRivers and Caesars Sportsbook that require

All of the claim buttons on our site will set you up with the sportsbook’s bonus.

What are the best sportsbook promotions?

Several different sportsbook promotions are out there, but there are some that rise above the rest. Some of our favorites are:

  • Free Bets
  • Boosts
  • Free to play sports betting promotions
  • Bet Insurance

You can read about all of these promos and more on this page!

What is a sportsbook promotion turnover requirement?

A turnover requirement (also known as rollover or playthrough requirement) is how many times over you must bet a bonus amount.

For example, if you receive a $10 bonus with a 2x turnover requirement, you must place $20 in bets for that turnover requirement to be fulfilled.

How do refer-a-friend promos work?

Referral bonuses are bonuses given when you utilize a betting site's "Refer-A-Friend" feature and recommend a sportsbook to one of your friends. Usually, they require the new user to make a qualifying bet or deposit. After placing their first bet or deposit both the new user and the existing customer who referred them should receive a credit in their account.

Best Sportsbooks for Promotions

Just about every sportsbook on the market offers promotions of some sort to users. These promotions are a win-win for you and the sportsbook: you get some added value for your bets, while the sportsbook keeps you coming back for more bets.

Taking advantage of sportsbook promotions adds a ton of value to your sports betting experience

It’s very important when choosing a sportsbook to ensure that your choice offers a plethora of promotions for the user. These promotions add up over time and can really add a ton of value to you over the years. If you can even get a 5% profit boost on your winnings once a week, then you’ll be making that much more money over time.

We believe the following sportsbooks treat their users to the best sports betting promotions.

PointsBet Promos

Sportsbooks like PointsBet offer users a wide variety of different free bets, such as Odds Boosts, Rewards Programs, and Parlay Insurance

Sportsbooks with Sports Betting Promotions

  1. PointsBet - Refer-a-Friend, odds boosts, and parlay insurance
  2. Bet365 - Early payout offers & Multi Sport Parlay Bonus
  3. Unibet - Parlay & Profit boosts
  4. FanDuel Sportsbook - Daily odds boosts & Same Game Parlay Insurance
  5. DraftKings Sportsbook - Daily free-to-play pools
  6. BetMGM - Parlay insurance & odds boosts
  7. Caesars Sportsbook - Profit boosts & free bets
  8. WynnBET - Plenty of promos
  9. Fubo Sportsbook - Free month of fuboTV
  10. MaximBet - Free bets & odds boosts
  11. Barstool Sportsbook - Bonus for customizing profile
  12. SI Sportsbook - Parlay bonuses and free-to-play games
  13. FOX Bet - Regular super boosts
  14. BetRivers - House Special bets & Refer-a-Friend

Best Sportsbooks for Sports Betting Promos

  1. 2 Risk Free Bets up to $2,000

  2. Bet $1, Get $200

  3. Risk Free Bet of up to $500

  4. Risk Free Bet of up to $1,000

  5. Deposit Bonus of up to $1,000

  6. Risk Free Bet of up to $1,000

  7. First Bet Insurance up to $1,100

  8. Bet $50 Win $200

  9. Risk Free Bet up to $1,000
    + 1 month of fuboTV free

  10. 100% Deposit Bonus up to $1,000

  11. $10 No Deposit Free Bet with a
    $1,000 Risk Free Bet

  12. Bet $10 Get $50

  13. Risk Free Bet up to $500

  14. 100% Deposit Bonus up to $250

Ben Smith

Ben Smith

Betting Expert

Betting Advice from the Expert

One thing that’s always important to keep in mind: you shouldn’t bet on any promotion that you wouldn’t normally bet on. If you’re really conflicted about a game, don’t let a shiny odds boost shift your opinion one way or another. You can always sit out and wait for the next game.

Latest Sports Betting Promotions

BetFred Free Bets Promo - Bet $50 Get $200

Sign up with BetFred Sports in Arizona or Colorado and get $200 in free bets after placing your first qualifying wager! Claim BetFred's free bets today! Read more

Fubo Sportsbook Promo Code - $1,000 Risk Free Bet + 1 month of fuboTV

Sign up with Fubo Sportsbook today and get your first bet risk free up to $1,000 with a free month of fuboTV with our exclusive promo code SBO1000! Read more

PlaySugarHouse Bonus Code - $250 Deposit Bonus for New Users

Claim a deposit match of up to $250 on PlaySugarHouse by using our exclusive promo code 250MATCH! Available to users in 3 states! Read more

WynnBET Promo for New Users - Bet $50 Win $200 in Free Bets

Sign up with WynnBET and get $200 in free bets after placing your first qualifying wager! Claim your free bet from WynnBET today! Read more

MaximBet Bonus - 100% Deposit Bonus of up to $1,000

Claim a deposit bonus of up to $1,000 on MaximBet by using our exclusive bonus! Join one of America's most exciting new sportsbooks today! Read more

DraftKings Sportsbook Refer A Friend Bonus - $100 in Free Bets

DraftKings Sportsbook is offering you and your friend the chance to get $100 in free bets on the sportsbook for referring a friend to the platform! Claim up to $500 in free bets ... Read more

How We Judge Sportsbook Promotions

Not all sportsbook promos are created equal - there are a few key factors that can determine how much value you’re really getting from an offer.

While some of this information may be highly advertised, you may have to dig deeper to find out the more minute details. As always, make sure to read the Terms & Conditions readily available on every promotion to arm yourself with information and put yourself in a position to win big.

Maximum Possible Value

Put simply - if you were to maximize this offer, how much money or site credit would you stand to gain? This information is usually advertised, so it’s fairly easy to find.

Qualifying Wager Requirements

To qualify for the promotion, how much risk do you need to take on? If you’re a dink-and-dunk bettor like me, this is very important.

Turnover Requirements

If you receive a bonus of some sort, you’ll rarely be rewarded with withdrawable cash. Most promotions would require you to bet your bonus money a certain number of times for it to be converted into cash.

Minimum Odds Requirement

How safe can you play with this promotion? Most sportsbook promotions have a minimum odds requirement of at least -500, if not higher like -200.

Expiration Date

You don’t want to miss out - check to make sure to check the T’s & C’s to ensure that you’ll have as much time as you want to use your promo.

Best Sportsbook Promotions
Patrick Corkery

Patrick Corkery

Best Sports Betting Promotions

This isn’t a one-size-fits-all situation - there are many different types of sports betting promotions available. Where they’re offered, how much they’re really worth, and how frequently they’re available can vary wildly.

Check out our quick breakdowns of the top sports betting promotions available below.

Sportsbook Promotions by State
Ben Smith

Ben Smith

As with many elements of online sports betting here in the US, the availability of each sportsbook promotion may vary from state to state. Laws are constantly changing and evolving, so sportsbooks that operate in several states may not be able to offer the same promotions across the board.

Existing Customer Free Bet Promotions

Barstool Sportsbook Customization Bonus

Barstool Sportsbook offers existing customers a free bet just for customizing their profile

The free bet is a popular form of sportsbook promotion. Free bets are on-site credits that can be used for betting and are almost always non-withdrawable and non-transferrable.

How and why free bet promos are doled out can be varied.

Oftentimes, free bets are offered for a specific major sporting event. PointsBet offered some free bet promotions surrounding the Olympics, for example.

In other cases, free bets are the result of an action the user takes on the site. If a sportsbook wants bettors to try out a new feature, they’ll often offer users a small free bet as a reward for being the guinea pig for this new feature.

PFree bets usually necessitate a turnover requirement to be satisfied before they can be withdrawn as cash.

Existing Customer Free Bet Sportsbook Promotions

Barstool Sportsbook Customization Bonus

$10 No Deposit Free Bet with a
$1,000 Risk Free Bet

Barstool Sportsbook has one of the quickest and painless ways to get a free bet out there.

On the digital media brand’s sportsbook, all you have to do is customize your profile after registration. It couldn’t be more simple and easy to get a $5 bonus.

Play Now


Barstool Sportsbook Customization Bonus - Get $5 in Bonus Cash Just for Customizing Your Profile

Sign up with Barstool Sportsbook and customize your profile for a $5 bonus free bet Read more

Free to Play Sports Betting Promotions

Some sportsbooks offer users to win rewards like free bets or cash prizes without any risk at all.

This can come in the form of prediction games like pick ‘ems or pools. DraftKings Sportsbook offers users the chance to take part in free to play pools every day for the chance to win cash rewards with no personal risk

These are some of our favorite promotions because they tend to be fun and offer truly no risk to the user.

SI Sportsbook Promo Perfect 10

Bet $10 Get $50

During the 2021 NFL season, the new SI Sportsbook is offering users the chance to win free bets and cash prizes up to $10,000, just by predicting each week’s slate of NFL games against the spread.

Users get a $1 free bet for every correct prediction, while those who are perfect each week can split a $10,000 pot.

It’s always fun to predict NFL games, while the free to play nature of the game means that you face zero risk.

SI Sportsbook Promo: Perfect 10 - Win Free Bets up to $10K

Predict 10 games from the NFL for free every week to win free bets and cash prizes up to $10,000 all season! Win free bets each week of the NFL season Read more

Risk Free Bet Sportsbook Promos

Pointsbet Sunday Night Football Risk Free Bet

PointsBet has offered existing customers risk free bets for Sunday Night Football match-ups over the course of the 2021 NFL Season

The risk free bet is standard fare for sportsbooks to offer as a sign up bonus, but it’s also common to see them offered for existing players as a sportsbook promotion.

With risk free bets, the user is refunded up to a certain amount in bet credits if their wager misses the mark. The bettor will then need to fulfill a turnover requirement in order for the refunded site credits to be converted into real cash once again.

Similar to free bet promotions, these wagers are often offered for major events. PointsBet has been known to frequently offer risk free bet promotions for Sunday Night Football, for instance.

Odds Boosts Sportsbook Promos

Probably the most popular existing customer promotion, odds boosts are offered by just about every sportsbook on the market in some form or another.

With odds boosts, sportsbooks will alter the odds of a given event to make the possible payout more profitable to the bettor. This is a low-risk move by the sportsbook since they’ll end up not having to pay out on the boosted odds half the time, while also attracting more action to a match-up.

Caesars Sportsbook Odds Boosts

Caesars Sportsbook, like many competitors, offers users dozens of odds boosts across multiple sports each and every day

For example, a site like DraftKings Sportsbook frequently offers odds boosts. If they would normally offer +360 odds on Giancarlo Stanton to hit a home run in a given game, they could bump it up to +450. This will bump up the action on the wager, meaning that the sportsbook will get to pocket more if Stanton is kept inside the ballpark. However, if you took the bait and bet on Stanton to go yard and he does, then you just made a higher percentage on your profit.

It’s a win-win proposition for the sportsbook and the bettor, so it makes sense that you can find odds boosts offered on almost every sportsbook.

Top 5 Sportsbooks with Odds Boosts

  1. First Bet Insurance up to $1,100

  2. 2 Risk Free Bets up to $2,000

  3. Risk Free Bet of up to $1,000

  4. 100% Deposit Bonus up to $250

  5. Bet $50 Win $200

PointsBet No Juice NFL Lines - Get +100 Odds on Every NFL Game

Take advantage of PointsBet's No Juice NFL Lines and keep 100% of the profit from spread bets all September Read more

Profit Boosts

Functionally very similar to odds boosts, profit boosts increase your possible winnings on certain bets.

They are different than odds boosts because the sportsbook usually allows you to use your profit boost at your own discretion. Additionally, profit boosts typically only apply to your winnings - so your stake is not included in the boost percentage.

Sportsbook Profit Boost Promos

  1. 100% Profit Boosts on Select Wagers


  2. 10-20% Profit Boosts on Live Bets

    $500 in PA, $250 in AZ & NJ, $100 in IN, IA, & VA

Parlay Boosts

Another way to get juiced payouts on sportsbooks is to take advantage of some boosted parlays. Parlays are much riskier than straight bets because they require multiple outcomes to go your way instead of just one.

So, it makes sense that sportsbooks try to push players to take this route. If you do want to place parlay bets (which, let’s be honest, we all do) choosing a sportsbook that regularly offers parlay boosts can be a smart way to enhances your chances at a big payday.

Sportsbook Parlay Boost Promos

  1. Boosts on 3+ Leg Parlays

    $500 in PA, $250 in AZ & NJ, $100 in IN, IA, & VA

  2. Boosts on Multi Sport Parlays

    NJ only. New customers only. Make a qualifying deposit (min $10), place qualifying bets, once they are settled, $200 in Bet Credits available to use. Bet Credits risk excluded from returns. T&Cs apply.

  3. Parlay Boosts up to 40%


  4. Boosts up to 15% on NHL Parlays

    AZ/CO/IN/IA/NJ/PA only.

  5. Free Bets for 4+ Leg Parlays

    AZ/CO/IN/LA/MI/NJ/NY/TN/VA only.

Unibet Level Up Parlay Booster

Risk Free Bet of up to $500

Unibet’s Level Up Parlay Booster is one of the best parlay boost offers on the market.

With the Unibet Level Up Parlay Booster, you can get boosts of up to 50% on parlays of legs of 3 or more. As long as each selection in your betslip has odds of -200 or more then you will be eligible for a boost, no matter how many sports are involved.

If you’re a frequent parlay bettor, you can take advantage of this promo every week on Unibet.

Play Now

$500 in PA, $250 in AZ & NJ, $100 in IN, IA, & VA

PointsBet Parlay Booster - Boost Your Parlay Winnings Every Day

Sign up with PointsBet for 3+ leg traditional and Single Game Parlay Boosters every day! No minimum bets. No maximum bets. No limits. Read more

Unibet Level Up Parlay Booster - Unlimited Parlay Odds Boosts on Unibet

With the Unibet Level Up Parlay Booster, you are eligible for unlimited odds boosts every day on parlays of 3-12 legs Read more

Bet Insurance Sportsbook Promotions

Not dissimilar from risk free bets, bet insurance promotions protect you from bad beats and ensure that you’ll see some sort of reward from your wager.

Many sportsbooks offer this as a way to entice bettors to place certain bets, with assurances that their winnings will be locked in at some point or that close losses will be refunded with on-site credits. For example, Bet365 offers an early payout for many sports if the team a bettor backed goes up by a certain number of points or runs.

Bet365 Early Payout Offers

Bet $1, Get $200

One of the best sportsbook promotions out there has to be Bet365’s early payout offers.

Offered for many sports, including the NFL, NCAAF, and MLB, Bet365 early payout offers to lock in your winnings if the team you backed goes up by a certain number of points, 17 points for NFL moneyline bets, for example.

We love this promo because it safeguards our bets against disastrous blown leads and the bead beats that keep every bettor up at night.

Play Now

NJ only. New customers only. Make a qualifying deposit (min $10), place qualifying bets, once they are settled, $200 in Bet Credits available to use. Bet Credits risk excluded from returns. T&Cs apply.

Bet365 NFL Early Payout Offer - Lock in Your NFL Winnings

The Bet365 NFL Early Payout Offer allows you to lock in your money line NFL bets if your team gains a 17 point lead at any point Read more

BetMGM Thursday Night Halftime Payout - Early NFL Payouts

The BetMGM Thursday Night Halftime Payout promo lets you lock in your money line Thursday Night Football bets if your team is up by 10 points or more at halftime Read more

Bet365 NCAAF Early Payout Offer - Lock in Your College Football Winnings

The Bet365 NCAAF Early Payout Offer allows you to lock in your money line College Football bets if your team goes up by 17 Read more

Parlay Insurance

Betmgm One Game Parlay Insurance

BetMGM offers users One Game Parlay Insurance up to $50 for some sports

Another interesting twist on bet insurance promos is parlay insurance. Extremely similar to typical bet insurance in practice, parlay insurance refunds bettors with on-site credits if one leg of their parlay fails. Usually, these offers require parlay bets to have a minimum of 3 legs and have their total insured amount capped around $25, although these numbers could vary.

Many sportsbooks offer this specifically for same or single game parlays, which is a feature that has become very popular in recent years.

Sportsbook Parlay Insurance Promos

  1. One Game Parlay Insurance up to $50


  2. Same Game Parlay Insurance up to $25


Sportsbook Rewards Programs

Many sportsbooks look to entice players to come back by offering an ongoing slate of rewards for returning players. Rewards can include free bets, virtual currency that you can redeem for prizes, or even real-life rewards at hotel and casino.

Casino brands that have begun offering online sports betting, like Caesars, BetMGM, and BetRivers even let users link their hotel and casino rewards memberships to the sportsbook, so they can earn credit towards hotel stays and other high roller perks.

Sportsbooks with Rewards Programs

  1. Caesars Rewards for Hotel & Casino


  2. M Life Rewards for Hotel & Casino


  3. iRush Rewards for Hotel & Casino


  4. Rewards for Sportsbook, Casino, & DFS


  5. Rewards for Sportsbook & Casino


  6. Redeem Rewards Points for Free Bets

    AZ/CO/IN/LA/MI/NJ/NY/TN/VA only.

Sportsbook Refer-A-Friend Promos

Of course, many sportsbooks still look to plain old word of mouth to spread the good word of their platform. After all, what’s better marketing than a recommendation from a friend? It doesn’t matter how many pro athletes or movie stars you get to promote a product - this will always be more effective than a commercial.

How do sportsbooks encourage regular users to promote their platform? By doling out some cash, of course.

That's right, many sportsbooks will give bettors a promo, just for getting their buddies to sign up and deposit on the betting site. Typically, the referrer receives a bonus and the new bettor starts with a nice bonus on top of their typical sign up bonus.

If you have a group of friends that loves sports, I encourage you to look into sportsbooks with Refer-A-Friend programs. It's a simple, easy way to maximize the monetary value of your sportsbook experience for you and your friends.

Online Sportsbook Refer-A-Friend Promotions

  1. Give $100, Get $100


  2. Give $100, Get $100


  3. Receive $100 Bonus after Friend's First Deposit


  4. Refer-A-Friend for up to $50

    $500 in PA, $250 in AZ & NJ, $100 in IN, IA, & VA

  5. Get $100 Bonus for Each Friend Referred


  6. Give $50, Get $50

    CO/MI/NJ/PA only.

Sportsbook Bonuses

Of course, to get you in the door, sportsbooks also usually offer valuable sign up bonuses to try to draw users to their product.

There are a few different types of bonuses that you’ll frequently see offered, including free bets, risk free bets, and deposit bonuses.

Sportsbook Free Bet Offers

Barstool Sportsbook Free Bet

Barstool Sportsbook offers new users a free bet upon registration

The Free Bet is one of the most valuable sign up bonuses offered to new users, although is not as common as the risk free bet.

Usually, free bets try to lure new players in by promising them the chance to test out the betting site for free with little-to-no deposit required at registration. In this way, the new user gets to test out the platform all while not taking on any risk at all.

The bettor gets a ton of value with this bonus, but the value is low for the sportsbook as they run the risk of giving away free money to a user who may or may not return to invest any of their own capital.

This method was more popular in the early days of legal online sports betting in the US when there was a mad dash to acquire customers, particularly those new to betting. Free bets were especially attractive to this demographic who may have been tentative about risk.

It’s a bit out of fashion now that many online sportsbooks have established themselves and aren’t as desperate for new users. However, you’ll still see them offered occasionally. More often than not, free bets are offered by sportsbooks as existing customer promotions now.

Sites like Barstool Sportsbook still offer this to new users.

Risk Free Bets

Currently the most commonly offered sportsbook bonus on the market, the risk free bet puts both the player and the betting site in a position to succeed.

You start by placing a real-money wager. If your bet wins, you get nothing. However, if you lose you’ll be refunded your bet amount, usually in on-site credits. So you have defacto bet insurance, but you’ll only get the benefit if your bet loses.

This is a bit less valuable than a free bet because you only get the benefit of the bonus if your wager loses. Even then, you will almost always be refunded in site credits and need to then complete the offer’s turnover requirement.

Many online sportsbooks have adopted this sign up bonus model.

Risk Free Bet Sportsbook Bonuses

  1. First Bet Insurance up to $1,100

  2. Risk Free Bet of up to $1,000

  3. 2 Risk Free Bets up to $2,000

  4. Risk Free Bet of up to $1,000

  5. Risk Free Bet of up to $500

  6. Risk Free Bet up to $1,000
    + 1 month of fuboTV free

  7. Risk Free Bet up to $500

  8. $10 No Deposit Free Bet with a
    $1,000 Risk Free Bet

  9. Risk Free Bet up to $1,000

  10. $100 Free Bet with a
    $550 Risk Free Bet

Deposit Bonuses

BetRivers Deposit match

BetRivers currently offers users a deposit sign up bonus

Deposit bonuses are another common sportsbook bonus used to attract new users.

Here, the sportsbook will track how much money you place into your account with your initial deposit. From there, the betting site will usually match your initial deposit, up to a certain dollar amount.

Deposit bonuses are more user-friendly than the risk free bet but less generous than the free bet. Deposit bonuses are offered by sites like DraftKings Sportsbook and BetRivers.