New Sportsbooks 2024

Keeping you updated with the best new online sportsbooks available in the US

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Top New Sportsbooks - Our Choices
Sportsbook Bonus Our TakeAction
Bet & Get up to $1,000 in Bonus Bets
Patrick Corkery
Patrick Corkery, Editor-in-Chief
"A one-of-a-kind rewards system makes Fanatics a great choice for sports fans."
Bet365 bonus
Bet365 bonus
Bet365
4/5
Bet $5, Get $200 or
$1,000 First Bet Safety Net
Erik Gibbs
Erik Gibbs, Associate Editor
"Incredibly deep betting features, expanding to new states."
Get $200 in Bonus Bets After Your First Real Money $5 Wager or Up to $1,000 Back in Bonus Bets if Your First Wager Loses
21+ (18+ in KY). New customers only. Limit one bonus per user.
Offer available in AZ/CO/IA/IN/KY/LA/NJ/NC/OH/VA. Different offer available in PA.
First online real money wager for both offers. $10 first deposit required within 30 days.
Minimum wager of $5 required to claim the $200 bonus bets.
Loss refunded as bonus bets up to $1,000 with Safety Net Offer.
Bonus issued as non withdrawable bonus bets that expires in 30 days.
See full T&C at Bet365. #ad
Cash Back up to $300
Promo Code: SBOST
Ian Rutherford
Ian Rutherford, Contributor
"With no limits and exchange betting odds, Sporttrade is a great choice for serious bettors."
Bet $5, Get $100 in Bonus Bets
Patrick Corkery
Patrick Corkery, Editor-in-Chief
"Relaunched in 2023, Hard Rock is the only bookie available in Florida."

BEST NEW ONLINE SPORTSBOOKS

Following the Supreme Court’s 2018 decision to overturn the Professional and Amateur Sports Protection Act of 1992 (PASPA), the floodgates have opened for states to legalize online sports betting on their own.

The explosion of legal online sports betting has meant that the supply of legal betting sites has needed to rise to meet consumer demands. Here, we strive to keep you updated with the latest, newly legal online sports betting sites.

21+. Bet Responsibly. Gambling problem? Call 1-800-GAMBLER.
New Sportsbook Sign Up Offers
Sportsbook Bonus Promo Code StatesAction
#1
Bet & Get up to $1,000 in Bonus Bets
Promo Code
N/A
States
NY
OH
VA
+20
#2
Bet $5, Get $200 in Bonus Bets
Promo Code
N/A
States
NY
OH
VA
+20
#3
Bet365 bonus
Bet365 bonus
Bet365
4/5
Bet $5, Get $200 or
$1,000 First Bet Safety Net
Promo Code
SBO365
States
OH
VA
PA
+8
Get $200 in Bonus Bets After Your First Real Money $5 Wager or Up to $1,000 Back in Bonus Bets if Your First Wager Loses
21+ (18+ in KY). New customers only. Limit one bonus per user.
Offer available in AZ/CO/IA/IN/KY/LA/NJ/NC/OH/VA. Different offer available in PA.
First online real money wager for both offers. $10 first deposit required within 30 days.
Minimum wager of $5 required to claim the $200 bonus bets.
Loss refunded as bonus bets up to $1,000 with Safety Net Offer.
Bonus issued as non withdrawable bonus bets that expires in 30 days.
See full T&C at Bet365. #ad
#4
Up to $1,000 First Bet on Caesars
Promo Code
SBO1000
States
NY
OH
VA
+19
#5
Bet $5, Get $200
in Bonus Bets Instantly
Promo Code
N/A
States
NY
OH
VA
+23
#6
BetMGM bonus
BetMGM bonus
BetMGM
4/5
Up to $1,500 in Bonus Bets
if Your First Bet Doesn't Win
Promo Code
N/A
States
NY
OH
VA
+18
#7
2nd Chance Bet up to $500
Promo Code
SBOBONUS
States
NY
OH
VA
+11
#8
Cash Back up to $300
Promo Code: SBOST
Promo Code
SBOST
States
CO
AZ
NJ
+1
#9
Bet $5, Get $100 in Bonus Bets
Promo Code
N/A
States
OH
VA
IL
+6
#10
100% Deposit Match up to $250
Promo Code
N/A
States
AZ
#11
Bet $20, Get $100
Sportsbook Only Available in NJ
Promo Code
N/A
States
NJ
#12
First Bet Insurance up to $500
Promo Code
SBOCS
States
MD

Why are there so many new online sportsbooks?

Previously established daily fantasy and casino brands have jumped into the fray. Of course, they’ve been joined by major European sports betting sites such as Bet365 and Unibet.

The number of new sportsbooks entering the market is constantly fluctuating and hard to keep up with. Whether it’s a new state launching with a few options or a well-known sportsbook expanding to new states, it can be a bit exhausting.

That’s why we’ve compiled this guide for you to peruse and find the best new online sportsbook for you.

Frequently Asked Questions about New Sportsbooks

Have some questions about new sportsbooks? We've got you covered

What is the best new sportsbook

While that's a matter of opinion, some of our favorite new sportsbooks include:

Are new online sportsbooks safe?

Every site we have listed on our site is completely safe, licensed, and regulated.

What european sports betting sites are legal in the USA?

A number of online sportsbooks from across the pond have come to America in recent years. Some of our favorites include Caesars Sportsbook Sport, Unibet, and Bet365.

What is a new sportsbook?

This is a bit of an umbrella term that can catch many different options. If you live in a state that has only recently legalized online sports betting, then just about every sportsbook will be new to you. There are always established brands looking to expand as far as they can, so a book like Bet365 that has already become a dominant force in Europe is a new site for American users. Other new brands include Fanatics Sportsbook and Sporttrade.

Do new sportsbooks accept PayPal?

Most online sportsbooks accept PayPal and users love this e-wallet for its convenience, safety, and security. For more details check out our PayPal Betting Sites page.

What new sportsbooks are available in my state?

On all of our sportsbook reviews, we clearly list all the states where that site is available for use. So, if a sportsbook we discuss here catches your eye, simply click over to our review and check to see if it's available to you!.

New Sportsbooks

Over the past few years, there has been an absolute explosion in online sports betting in the US. The overturn of PASPA in 2018, and the slow rollout of legalization on a state-by-state basis has led to an embarrassment of riches for new sportsbooks entering the fray.

If you're looking for the freshest, best new sportsbook to join, we've got you covered. On this page, we've got breakdowns of all the best new betting sites in the US and what makes a new sportsbook stand out.

Take a look and start betting on a new, legal sportsbook today.

Best New Sportsbooks 2024

Fanatics Sportsbook

Bet & Get up to $1,000 in Bonus Bets

After a lot of hype, Fanatics Sportsbook finally launched in 2023. The new sportsbook from the sports merchandise retailer hit the ground running with a great product.

You should try out Fanatics if you're interested in any of the following features:

  • The ability to earn FanCash to be redeemed for bonus bets or merch on the retail site
  • Live streaming of NFL games on the app
  • A strong mobile app with personalized recommendations

Fanatics Sportsbook is currently available in Colorado, Connecticut, Indiana, Iowa, Kentucky, Maryland, Massachusetts, New York, North Carolina, Ohio, Pennsylvania, Tennessee, Vermont, Virginia, and West Virginia.


Bet365

Bet $5, Get $200 or $1,000 First Bet Safety Net

This one isn't new to most of the world, but it's still new to US bettors. Bet365 is finally expanding outside of New Jersey and will be able to be enjoyed by bettors all over the country soon.

You should try out Bet365 if you're interested in any of the following features:

  • The best live betting experience of any American sportsbook
  • Regular promo offers like early payout and parlay boosts
  • An elite same game parlay creator

Bet365 is currently available in Arizona, Colorado, Indiana, Iowa, Louisiana, Kentucky, New Jersey, North Carolina, Ohio, and Virginia.


Sporttrade

Cash Back up to $300 Promo Code: SBOST

Sporttrade is one of the few betting exchanges in the US, and thus has a ton of features that may be attractive to serious bettors.

You should try out Sporttrade if you're interested in any of the following features:

  • No limits on the amounts you can wager or win
  • Exchange betting odds with very little juice
  • Real cash back in your sign up bonus

Sporttrade is currently available in Colorado and New Jersey.


ClutchBet

Up to $250 in Matched Bets Over Your First 5 Weeks Promo Code: CLUTCH250

Just launched in 2022, ClutchBet has been a growing force in its active states over the past two years.

You should try out ClutchBet if you're interested in any of the following features:

  • Unique player parlay betting
  • Microbetting during live games
  • Promos customized for each active state

ClutchBet is currently available in Colorado and Iowa.


Hard Rock Bet

Bet $5, Get $100 in Bonus Bets

Hard Rock revitalized its online brand with a re-launch and re-brand into Hard Rock Bet in 2023.

You should try out Hard Rock if you're interested in any of the following features:

  • Unique player parlay betting
  • Microbetting during live games
  • Online sports betting in Florida

Hard Rock Bet is currently available in Arizona, Florida, Iowa, Indiana, New Jersey, Ohio, Tennessee, and Virginia.

Why should I look for a new online sportsbook?

Given the ever-expanding set of laws across our country’s states, users constantly have new options to choose from.

Whether you’re already a sharp looking for a new experience or a complete newbie looking to hop on the latest trend, there’s a lot of value to be found in trying out a new sportsook. New sportsbooks bring a healthy level of competition to the marketplace. This competition breeds innovation, which leads to a lot more fun for bettors.

But why should you go out of your way to try out a different betting site?

New Sportsbook Bonuses for Users

In an effort to attract new customers, sportsbooks are always offering lucrative welcome bonuses for signing up. These can vary in form and function. Some sites like Bet365 offer bet credits to users. Others, like DraftKings, offer deposit bonuses. Some sites even offer both, take Betway for example. It can be beneficial to try out a new sportsbook just to take advantage of the welcome offers.

21+. Bet Responsibly. Gambling problem? Call 1-800-GAMBLER.
New Sportsbook Bonuses
Sportsbook BonusAction
#1
Bet & Get up to $1,000 in Bonus Bets
#2
Bet $5, Get $200 in Bonus Bets
#3
Bet365 bonus
Bet365 bonus
Bet365
4/5
Bet $5, Get $200 or
$1,000 First Bet Safety Net
Get $200 in Bonus Bets After Your First Real Money $5 Wager or Up to $1,000 Back in Bonus Bets if Your First Wager Loses
21+ (18+ in KY). New customers only. Limit one bonus per user.
Offer available in AZ/CO/IA/IN/KY/LA/NJ/NC/OH/VA. Different offer available in PA.
First online real money wager for both offers. $10 first deposit required within 30 days.
Minimum wager of $5 required to claim the $200 bonus bets.
Loss refunded as bonus bets up to $1,000 with Safety Net Offer.
Bonus issued as non withdrawable bonus bets that expires in 30 days.
See full T&C at Bet365. #ad
#4
Up to $1,000 First Bet on Caesars
#5
Bet $5, Get $200
in Bonus Bets Instantly
#6
BetMGM bonus
BetMGM bonus
BetMGM
4/5
Up to $1,500 in Bonus Bets
if Your First Bet Doesn't Win
#7
2nd Chance Bet up to $500
#8
Cash Back up to $300
Promo Code: SBOST
#9
Bet $5, Get $100 in Bonus Bets
#10
100% Deposit Match up to $250

Innovative Sports Betting Trends on New Sportsbooks

As I said earlier, competition breeds innovation. In an effort to make themselves stand out from the crowd, new sportsbooks are constantly trying to differentiate themselves through new ways to bet.

For example, Caesars Sportsbook offers users the ability to livestream some NFL games if they have a positive balance on their account or have placed a bet in the previous 24 hours.

These new trends have advanced the sports betting landscape and made betting even more fun

Featured New Sportsbook

Sporttrade

Best Betting Exchange in the US

Mobile Sports Betting Apps

Patrick Corkery
Patrick Corkery - Editor-in-Chief

More and more the dominant platforms upon which to bet on sports are mobile applications. This trend continues to grow, and in the future, we expect to see even more of an emphasis on innovative mobile apps.

Make sure to check out our Sports Betting Apps guide for more info on the best sportsbook apps out there today!

Evolving Legal Online Sports Betting Laws Across the Country

We’re still in the relative infancy of legal sports betting here in America. Since each state has to pass laws allowing legal online sports betting and then each new sportsbook has to get licensed and follow strict regulations, it can take some time for a full slate of sports betting options to become available in your state.

Luckily, we've compiled a list of all online sportsbooks currently available in the US so you can see every single betting option and check to see if it's legal in your state.

You don’t want to stick with a betting site just because it was the first one available, right? What if a recently launched option would be a better fit for you? This is why it’s important to keep an eye out and try out some new sportsbooks as they become available.

New Sportsbooks by State

Patrick Corkery
Patrick Corkery - Editor-in-Chief

We know it can be a little tricky to know what sportsbooks are available in your state, so we've put together articles on our site highlighting every sportsbook available in the states with legal online sports betting.

Check out our articles on the latest states to legalize sports betting below!

Betway

Featured New Sportsbook

One of the biggest names in European sports betting is Betway. They have already established themselves as one of the best books in the states, setting up shop in Arizona, Colorado, Indiana, Iowa, New Jersey, Pennsylvania, and Virginia.

betway features a great welcome offer for new users as well as regular boosts.

Patrick
Patrick
Content Writer

My Sportsbook Evolution

Luckily, I was living in New Jersey when DraftKings Sportbook became the state’s first legal online sports betting option in 2018. After using them frequently throughout the NFL season that year, I’ve branched out a lot. Trying out different betting sites like FanDuel Sportsbook, BetMGM, and Bet365 has really broadened my horizons as a bettor and just made the whole experience more fun.

Now I maintain a balanced betting site diet and use different platforms depending on what I’m wagering on, what site has the best odds boost that day, or just what kind of mood I'm in that day. I heartily encourage you to do the same - try out different sportsbook as they become available in your state.

New Sportsbooks from Europe

Just like with house music and skinny jeans, we’re once again playing catch-up to European trends here in the States.

Legal online sports betting has been commonplace and readily accepted overseas for a long time, which has allowed many sportsbooks to flourish and establish as global brands before even setting foot in our neck of the woods. With the expansion of legal online sports betting in the United States, it was only a matter of time before these powerhouse sportsbooks came to our shores.

European Sportsbooks have much larger name recognition globally than their American counterparts

These sportsbooks are a bit more experienced than their American counterparts. They tend to be feature-rich and favor substance over style. If you’re looking for a refreshing change-of-pace from the daily fantasy conversions we’ve established locally, we heartily encourage you to look to these imports from across the pond

Top European Betting Sites Currently Available in the US

  1. Caesars Sportsbook - Uses betting infrastructure of William Hill
  2. Bet365 - Headquartered in Stoke-on-Trent, England
  3. Betway - HQ in Malta
Bet365 App Store

Bet365 is a UK sportsbook currently available in New Jersey

Sports Betting Trends on New Sportsbooks

FanDuel Sportsbook Same Game Parlay

FanDuel Sportsbook innovated the Same Game Parlay in the US

New sportsbooks coming onto the scene are massive in pushing the envelope and adding new innovations to the sports betting world. All of these new sports betting trends make things a lot more interesting and fun for you, the bettor.

Here are some of the new sports betting trends we’ve been tracking.

New Sportsbook Feature: Same Game Parlays

This feature allows users to combine different outcomes from the same game into one bet. Do you feel it in your bones that Joel Embiid is gonna go off in a Sixers’ win? This feature allows you to parlay the over on his point total with the Sixers’ moneyline.

It’s an addicting feature that is becoming more and more popular. It has become a huge sports betting trend. Innovated and expanded by FanDuel Sportsbook's Same Game Parlay, many sportsbooks now offer similar functions, and even single game parlay insurance if one leg of your wager goes awry.

Check out some of the sportsbooks below that feature one of our favorite ways to bet.

Featured New Sportsbook

FanDuel Sportsbook

Best Same Game Parlay

New Sportsbook Feature: Live Streaming

Another trend to watch out for is the rise of live streaming on online sportsbooks. Some sportsbooks already offer live streaming of certain events.

Our pro leagues have been eagerly embracing the rise of legal online sports betting in recent years, so we imagine this will continue to expand in the future as these partnerships grow even closer. The NHL has already struck a deal that allows Bet365 to live stream select games to users that have a positive balance on their account or have placed a bet within the preceding 24 hours.

On Caesars Sportsbook, as long as you have placed a bet in the previous 10 months you are able to live stream select NFL games.

Featured New Sportsbook

Caesars Sportsbook

NFL Live Streaming

More on Bet365 Live Streaming

Bet365 Live Streaming Explained
Jul 9, 2024

Still a relatively new concept in American sports, experienced bettors around the world have gotten used to being able to livestream events directly to their sportsbook. Of ...